One of the major mistakes made by newcomers to the internet marketing world is to assume ‘content’ means nothing more than ‘keyword stuffed text’. Yes, we all know and appreciate the importance of keywords, and we all want to get them on to our websites in the cheapest and quickest way possible. Yet something that [...]
Reduced down to its simplest form, a sitemap is just a list of URLs. For something so completely basic, it’s incredible to believe how very important sitemaps can be when it comes to successful SEO.
To add pages to search engine results, engines send out what is known as a ‘bot’ or a ‘spider’. This [...]
When writing content for a website, making it SEO compliant does not simply rely on having the right keywords in large enough volumes on the page. Although a good keyword volume will certainly help you – it certainly will not hurt – there is more that you can do to send your page ranking higher. [...]