Basic SEO Blogging 101

Each day thousands of new websites and blogs are added to search engines like Google, Yahoo and Bing. Blogging in particular has become a household term not to mention a popular source of a good chunk of today’s internet traffic. Whether you’re representing a company, organization, sports group or even just representing yourself and your point of view, there’s an endless source of reasons to start your own blog. The hardest part about maintaining a blog though is generating enough traffic to keep you interested and/or eventually making money from the visitors to your site. The basic goal should be to not only attract new visitors to your blog, but also make them want to come back regularly for more.

Keywords the most important step while creating a blog. The keyword you select represents what the blog is all about. Therefore to attract visitors to your blog always use a keyword which is attractive and has a great influence on visitors to have a glance at your site. Put your keywords on the title of the page and other pages, all over your site, HTML tags etc. Then we’ve got content. After selecting keyword, next is the content. The content you give should be strictly in accordance with the Topic which you chose. Content should not be too lengthy or too short. If it is too long then it should be divided into paragraphs. The content should be new and it should be updated daily or on weekly basis. The best way is to include forums and polls on your site.

Social networking sites can play an important role in the success of your site. Social networking sites have become a hub of several millions of visitors. More and more social websites are coming up. Join these social networking websites such as orkut, twitter, face book etc, forums, communities, chat rooms and list your blog’s URL on these sites. Before we get too far ahead of ourselves let’s remember a couple of the basics, for instance the importance of blog directories. List your websites on blog directories and catalogues. Find the directory that match your keyword of blog and request them to add your blog in their listing. These blog directories play a huge role in increasing traffic to your blog. Thus, it’s important to get listed to such directories as much as possible. You can also go all-out and start your own community. You can start your own discussion community, message boards over the internet. It can in the form of online discussion boards, email discussions. This way you can attract more and more regular visitors to your blog. They will come back again and again for the discussions being conducted on the blog.

Try to think outside the box on this one by going beyond electronic media. Apart from online marketing you can also go for offline marketing by way of newspapers, magazines, journals, yellow pages. This is another medium to increase traffic to your blog. Another tactic is to offer free downloads. This is another new and most popular thing which is found these days on almost every site. Put interesting software such as freeware, demo etc and let the visitors download them for free. Like this you can attract visitors and influence there curiosity to visit your blog for some interesting and new downloadable software’s.

So now that you’ve created your blog you need to get it listed in Google and Yahoo. The easiest way to do this is to ‘ping’ each search engine with a link to your new post or content. If you’ve using a blogging platform like WordPress then this step is already done for you every time that you update or add a new blog post. If you’re interested in manually pinging these search portals or if you’re using a self-hosted WordPress blog or other software you can easily accomplish this by using a free blog ping tool like the PingNinja or Ping-o-matic. Both are free and very easy to use. If you do choose to manually ping your new blog post, make sure to not overdo it. Sending a ping announcing your new webpage content once is more than enough, as most of these ping servers share data about recently updates sites and hammering any of these services with the same link won’t speed up the process.

Learn more about website seo and use the free blog ping tool at PingNinja.com