SEO Page Titles For Google
HTML Website page titles. These are the title tags that are coded when the site is created, but they can be changed and for most sites – they should be. It can help with search engine rankings. Writing page titles is very important.
The HTML browser title is the title or words you see when you are searching on Google or other search engine. The results that appear will have a summary title that is a link. It’s usually in blue and it is what you would click when you want to visit that site from the search results page. It is also the phrase or groups of words you see at the top of your window browser when you are actually on the site.
It is not on the website itself or in the body. The browser title is meant to tell the search engines what the page on your site is about. It is incredibly misused or even ignored by website owners and webmasters. Yes – I have literally seen websites on the Internet that have “Home Page” as their main title or even worse, “Page 1″ ‘Page 2″. It’s terrible.
When the website is created, each page is set up as their own entity or should be. The website pages that rank well are the ones who match their content (which is important as well of course) with proper HTML browser titles so the search engines can get a clearer picture of what the site is about. It is most important to learn and understand that each page should have it’s own unique HTML title that is specific to the page itself.
You don’t want to repeat a keyword too much on the title tag. You also want to be as geo-relevant as possible. If your business is locally based or focused locally. Website SEO is a process that involves many aspects of proper page creation and marketing. The HTML title is one component. However, it can be a crucial area. Best of luck!
Good Search Engine Optimization SEO many times starts with titling your pages correctly. When you do a Google search, you’ll notice the blue bolded writing over the website search result. This is the html title tag and it is very important for the user to see what the page is about and for Google. I Have had clients show me sites where their home page says just that “home” or “page 1″. This is such a waste when looking for strong Search Engine Optimization and Google ranking. You want to title the page to it’s subject. Be specific and with key phrases. I’ll give good and bad examples in a bit.
.When the website is designed, the page titles must be kept in mind. The website pages that rank the best are the ones who match their content (which is important as well of course) with proper pages titled well – and of course good headers, content and other factors, but since this piece is on SEO page titles and how to write them, we’ll stick there. HTML browser titles are there so Google can get a cleaner view of what the site is all about and thus rank the website higher.
A major error I see with many sites is they treat the page title like it is a place for a company pitch, over-doing keywords or writing full sentences out as the title. Slogans and full sentence descriptions should not be used. It’s best to use 1-3 work phrases separated by commas and dashes. Bad title example: “Phils plumbing.com – We provide the best prices and services for residential and commercial property customers.
You don’t want to repeat a keyword too much on the title tag. You also want to be as geo-relevant as possible. If your business is locally based or focused locally.
Website SEO is a process that involves many aspects of proper page creation and marketing. The HTML title is one component. However, it can be a crucial area. Best of luck!
Nick Hunter is a Search Engine Marketing consultant. He offers a Free SEO Advice and is available for SEO projects. Including Searh Engine Marketing Phone Help Consulting.
